Is Twitter A Waste Of Time ?

Is Twitter A Waste Of Time

Say It Ain't So, Larry

Have you ever asked yourself this question ? I’m still pretty new to twitter. I’ve had an account for ages but never really used it. I couldn’t see the point of it. And now that I’ve been using it more frequently, my initial suspicions are being realized. It just seems like a waste of time. Here’s why….

People are writing or tweeting but nobody is reading.

I’ve cottoned on to the Twitter etiquette of following people that follow you. However most of the people that follow you have thousands of followers and follow the same etiquette. Presumably they must get hundreds of tweets sent to them each day. So many, in fact, that they can’t possibly read them all.

The assumption is that they aren’t really using it as a way to communicate but simply to spam people.

Other people retweet news stories from Associated Press, Reuters and other news agencies. So they are sending me about 20 plus tweets a day about inane or unimportant news stories (well, important to someone but not to me). And I don’t get this kind of news from Twitter anyway.

I have no idea what the point of this is. Maybe it gets them noticed as someone who is very active on Twitter but still, what’s the point ? It’s just cluttering up Twitter and making more noise for people that follow them. We don’t need information but analysis of information to help us make informed decisions.

People send tweet after tweet, all of which are barely disguised affiliate links to a product. What’s more they send the same message 3 or 4 times a week.

This is showing no respect to the Twitter service or to people that follow them. You can only presume that they have a churn and burn strategy. They expect a person to follow them for a week and then drop them. Seems like a very short sighted and hamster wheel approach to using the service.

People seem to have multiple identities, as the same people send me the same tweets, even down to the identical hoplink or tracking code on the link. The strange thing about these multiple identities is that they all seem to be beautifully attractive women. Not super model attractive (whatever that is). Twitter users aren’t that gullible are they ? Can’t imagine Miranda Kerr recommending I try to take paid surveys to earn a bit of extra money online. But girl next door cute (whatever that is) to get you thinking…..

Again, a churn and burn strategy, except this time churning through Twitter user accounts rather than followers.  

Other people seem to have quotes or aphorisms that are on rotation. The schedule of quotes will be tweeted a few times a week and then click back to the first quote at the start of the week. You can almost set your clock by it…if you could be bothered.

Maybe this suggests that the tweeter doesn’t expect people to follow them for long or just can’t bothered to engage with their followers personally. Maybe I am being too cynical. Maybe there is simply nothing to talk or tweet about but they just want to appear active. Maybe if something did come up that was worth talking about, they would get all personal and become a real person.

I guess the take away from this is to be more selective about who you follow…or a cascade of spam will be coming your way. Seems to me that Twitter has lost it’s way.

How do you use Twitter ? Is it a useful tool in your business or online endeavors ?

8 Responses to “Is Twitter A Waste Of Time ?”

  • Davey Mars on September 11, 2012

    I don’t like Twitter either. It was once the coolest thing going but – like just about everything else on the ‘net – it died for me when the bottom-feeders saw it as just another marketing tool.

    Personally, I use Twitter like my personal FaceBook page – I’m very careful who I follow and anyone who nags me with self-serving messages gets blocked/deleted.

    Besides, it takes thought and talent to put something meaningful in 140 characters and most people have neither.

    • admin on September 11, 2012

      I’m just getting more selective with who I follow…I think you can still find genuine people out there provided you don’t feel obliged to follow people who are following you. Btw, I can’t see a comment box on your site.

  • steve georgiou on September 17, 2012

    i think when your goal is to make money online it is important to use networks like twitter to build relationships with your subscribers rather then bombard them with endless pointless tweets

  • Paul Eveleigh on September 17, 2012

    Twitter used to be a good platform to attract subscribers and customers, but these days there are so many people using it that it is just saturated. While I still use it, I only post links to new content on my blog which is done on auto-pilot through a plugin. So I think there are better options out there currently like Pinterest and Facebook.

    • admin on September 20, 2012

      Hi Paul, me too…posting links to new content. I occasionally put some manual stuff in but it’s not really structured or working to some kind of plan.

  • Joey Xoto on September 20, 2012

    Hey dude!

    I agree to some extent. Twitter isn’t the best tool anymore; however we shouldn’t ignore it completely.

    The best thing you can do with Twitter is interact with readers/followers. Building relationships is key, and being reachable by people in business is a great tool.

    Good blog Adrian!

  • Gerald on September 27, 2012

    Hi Adrian, I have had a Twitter account for about 2 years and it has not really benefitted me much. I think that nowadays one must forget about advertising and promoting on Twitter and just use it as a relationship building tool. All I post on Twitter now are the new posts on my blog.

    All the best,

    • admin on September 27, 2012

      Hi Gerald, yes I agree and that’s how I use it. I occasionally add the odd quote that I think is interesting or relevant.

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